Gauteng Tourism Authority Manager: Corporate Communications Job – Haygroup Salary Scale Level 18
Gauteng Tourism Authority (GTA)
Overview
The Gauteng Tourism Authority is looking for a highly competent manager to lead and manage its corporate communications, international relations, stakeholder engagement and industry relations functions. The successful candidate will be expected to strengthen GTA’s reputation and positioning while ensuring effective communication and strategic engagement with provincial, national and international partners.
Requirements
- Bachelor’s Degree at NQF Level 7
Responsibilities
- Developing and implementing the corporate communications strategy.
- Overseeing media relations and the preparation of press releases and official statements.
- Ensuring consistent corporate messaging across communication platforms.
- Managing crisis communication and reputational risks.
- Overseeing corporate publications, including annual reports, newsletters and briefs.
- Monitoring and analysing media coverage and brand sentiment.
- Developing and maintaining the GTA’s international relations framework.
- Coordinating bilateral and multilateral tourism engagements.
- Providing protocol guidance for inbound and outbound missions.
- Supporting the implementation of cooperation agreements.
- Liaising with national, provincial and international bodies.
- Identifying strategic global partnerships that can contribute to tourism growth.
- Developing and implementing a stakeholder engagement strategy.
- Maintaining and updating the stakeholder database and segmentation matrix.
- Facilitating industry forums and stakeholder engagements.
- Conducting stakeholder satisfaction surveys in collaboration with Monitoring and Evaluation.
- Managing intergovernmental relations guidelines.
- Acting as the primary liaison between the GTA and industry bodies.
- Building and maintaining productive relationships with tourism stakeholders.
- Ensuring that GTA’s corporate positioning aligns with provincial priorities.
- Conducting environmental scanning and positioning analysis.
- Analysing the industry impact of GTA programmes.
- Supporting the integration of destination branding with corporate messaging.
- Monitoring visitor information centre service-quality feedback.
- Developing reports on stakeholder perceptions and agency positioning.
How to apply
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